Tag Archives: adidas

adidas Originals Builds on Strong ZX Line with New ZX Zero Pack

Continuing its recent focus on the ZX line of casual street sneakers, adidas Originals presents a refreshing new interpretation of the iconic running shoe, the ZX Zero Pack.

The ZX Zero utilizes a mesh-bootie upper that attaches to a synthetic cage overlay to optimize comfort, reflective heel details and ADIPRENE® cushioning in the sole.

Offered in three colourways with an off-white outsole and contrasting heel detail, the ZX Zero Pack gives you a lightweight sneaker that’s comfortable all around.

The ZX Zero Pack is in stores this month.

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Endless Energy Returns: adidas Running Launches New Line of Energy Boost Shoes

In February last year, adidas Running launched the game-changing Energy Boost shoes. These shoes boasted the highest energy return in the market with their patented micro-capsules in each foam sole. These energy capsules store and unleash energy with each step. Aside from that, the Boost foam itself is super comfortable making the shoes perfect even for just walking around.

It’s safe to say that the Energy Boost has changed running forever. But adidas won’t stop with that model. Building on the success (several international marathons have been won by runners in Boost shoes), adidas has released a new line of the Energy Boost shoes in all-new colorways.

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adidas Launches the First Ever Knitted Football Boot

Knitted shoes are becoming a standard sight on running routes these days. You can soon add football fields too, as adidas has launched the world’s first knitted football boot. The adidas Samba Primeknit combines the comfort and responsiveness of playing barefoot with the support and protection needed to play football at the highest levels.

The shoes  feature an upper that is knitted from heel-to-toe, with the material still retaining the strength of a conventional boot. This knitted upper provides maximum flexibility and comfort on the top. The yarn used also receives a high precision coating that guarantees water resistance on the pitch.

adidas has also mentioned that the one-layer upper was constructed with “zones” (similar to the Predator Lethal Zones?), which will provide the ball control needed.

An added bonus – the one-piece upper is constructed without any wastage of material. This makes the Samba Primeknit adidas’ most sustainable football boot and the start of a revolution in football footwear.

The adidas Samba Primeknit is available from March 17th for purchase in selected adidas retail outlets, associated stockists and via www.adidas.com/football.

See close-up shots of the Samba Primeknit and action shots with Luis Suarez below.

adidas PR Shoot 06/02/2014

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#allin or nothing.

adidas Originals Starts New Collaboration with Brazil’s The Farm

adidas Originals just recently announced a long-term partnership with Japanese designer NIGO, and now they’ve also announced a tie-up with Brazil´s The Farm Company.

The collection will see The Farm taking iconic styles from the adidas Originals line and adding their signature prints for a twist. From the images released, you can expect a casual, street feel with loads of colors and patterns. adidas symbols like the logo and 3-stripes will be present along with The Farm’s nature-themed art.

The collaboration will only be available for women. It will launch in Brazil on March 22, 2014 exclusively through The Farm Company stores and online, and worldwide through adidas Originals stores and online from April 1, 2014.

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It’s a similar strategy to the way adidas Originals partnered up with Topshop for a limited edition collaboration for women.

adidas Inks Long-Term Partnership with Streetwear Pioneer NIGO

adidas Originals has just announced a long-term partnership with the pioneer of streetwear, NIGO. The collaboration will launch globally in FW 2014.

adidas Originals adds to its already stellar line-up of top designers and influencers. NIGO, a Japanese DJ, record producer and creative director for one of Uniqlo’s brands, is also the creator of A Bathing Ape (or Bape) which is a popular urban clothing line. He’s extremely popular, especially in his home country where he even has his own show on MTV called Nigoldeneye.

Too bad no sneak peeks of the apparel or shoes were released yet. Can’t wait to see what this tie-up comes out with later this year!

Adidas T-Mac 3 “All Star”

More adidas retro basketball shoes! Hot on the heels of the Crazy 1 and Crazy 8 All-Star Weekend colorways, adidas is set to release these T-Mac 3 “All-Star” colorways which originally came out in 2004.

Dirty First

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Releasing this Saturday 3/1/14 at 7pm EST exclusively at PackerShoes is the Adidas T-Mac 3 “All Star”! You might remember T-Mac wearing these in the 2004 NBA All Star game. Arrive at PackerShoes this Saturday and you will have the chance to meet the man himself as he will be in the building for this special release! Just 200 pairs available in-store only so don’t sleep!

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Creative Thinking Leads to adidas Stella McCartney Sustainable Range

The adidas by Stella McCartney has always been known for its top-of-the-line sporty and stylish gear. Now you can add a third “S” to that – sustainable.

The SS14 range of adidas by Stella McCartney introduces thirty-nine new high-sustainability pieces, with Low Waste, Dry Dye, Organic Cotton, Recycled Yarn and Tencel® options to provide athletes with the best sports pieces while remaining eco-friendly.

adidas calls it the “Pattern Efficiency Range” and you can get a quick summary of what that means in the video below:

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adidas X Opening Ceremony in a League of Their Own

adidas continued its collaboration with Opening Ceremony, releasing baseball-inspired apparel this time.

It’s a different take on what adidas usually launches. We’ve all gotten used to big launches from adidas Football, Basketball, Running and Originals, so this one’s a refreshing look for the brand.

And doesn’t the image below remind you of the time you watched Madonna in “A League of Their Own”? The looks is timeless.

Photo from @adidasWomen
Photo from @adidasWomen

Damian Lillard’s Busy All-Star Weekend Featured on The Inside Stuff

As basketball fans know, Damian Lillard, one of the fast rising endorsers of adidas, recently set a record for participating in the most number of NBA All-Star Weekend activities.

“The Inside Stuff” gave us a behind-the-scenes look at Lillard’s busy weekend. This is the online version:

http://www.nba.com/video/channels/nba_tv/2014/02/22/20140222-inside-stuff-lillard-mix.nba

In it, you’ll see Lillard showing off the three D Rose 4.5 colorways he sported for the Skills Challenge, Three Point Shootout and Slam Dunk Contest. There are also some cool bits where Dwight Howard gives him some advice, P. Diddy tries to steal his trophy and Blazers legend Clyde “The Glyde” Drexler greets him.

All in all, we see how busy players still are at the All Star Games. In this last one, none were busier than Damian Lillard.

Adidas Skateboarding Busenitz ‘Copa Mundial’

Skateboaring x Football? That’s what happened when adidas brought together two of its popular shoe silhouettes, the Busenitz (Skateboarding) and the Copa Mundial (Football). It’s a classic look that can go either way.

The Style Raconteur

adidas-skateboarding-busenitz-copa-mundial-02-570x380 In anticipation for the World Cup later this year,  adidas  continues to put a focus on football (the European kind), even if it means putting a focus on skateboarding along the way. The most recent example is the excellent new Busenitz “Copa Mundial”, which takes Dennis Busenitz‘s signature model, (which admittedly was already influenced by the Copa Mundial boot), and putting even more emphasis on the beautiful game, with a black leather upper that wouldn’t look out of place on the pitch. White accents and a white rubber outsole round out the package, which is available now at select retailers
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