Creative Thinking Leads to adidas Stella McCartney Sustainable Range

The adidas by Stella McCartney has always been known for its top-of-the-line sporty and stylish gear. Now you can add a third “S” to that – sustainable.

The SS14 range of adidas by Stella McCartney introduces thirty-nine new high-sustainability pieces, with Low Waste, Dry Dye, Organic Cotton, Recycled Yarn and Tencel® options to provide athletes with the best sports pieces while remaining eco-friendly.

adidas calls it the “Pattern Efficiency Range” and you can get a quick summary of what that means in the video below:

adidas by Stella McCartney SS14 Will Get You Up, Out and About

Vivid bright colors. Retro lines and stripes. Standout print designs. Put them all together and you’ve got the new adidas by Stella McCartney collection.

This latest collection from the top designer and adidas has the goal to “attract every girl out into the open air.” Perfect for that Spring and Summer vibe.

Get a sneak peek of the collection in this 1-minute YouTube video: